The Assignment Task
You are required to carry out further research and evaluate the impact of disruptive technologies on innovation opportunities within the sector/industry of your choice.
For example, if you choose to focus on the Hospitality sector, you can may want to focus on any of the four segments of the hospitality sector: food and beverages, travel and tourism, lodging, or recreation.
Consider the following themes:
1. Innovation profile of current market leaders.
2. Innovation management and innovation strategy of key players (link to value creation).
3. Evaluation of current innovation strategy in light of market need and market opportunity.
4. Propose innovation strategies to take advantage of opportunities presented by technological advancements within the sector/industry.
Learning outcomes assessed
a) Demonstrate understanding and critical engagement with the key concepts and issues that impact on innovation.
b) Identify and apply tools for investigation and evaluation of current innovation challenges, nationally and globally.
d) Demonstrate originality and creativity in the application of knowledge associated with the management of the innovation process.
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