Task Description

Your task in this assessment is to find a real-world organisation, introduce the marketing problem this organisation is facing in 2021, and design an experiment that can be utilized to investigate the marketing problem. Specifically, you are required to determine and justify the independent variable and the dependent variable for the experiment.

This presentation should be made within 4 minutes and through 4 PowerPoint slides. The slides should follow the subsequent structure:

• Student information and presentation title;

• The organisation: marketing problem;

• The experiment: independent variable and dependent variable;

• Reference list.