Part Three: Identify if your brand has modified its Physical Availability as a result of COVID-19: 

3. Draw on feedback received from your team report to provide an overview of marketing efforts of the brand to build Physical Availability. Critique efforts against evidence on what is needed to build all three aspects (Presence, Relevance/Portfolio Management and Prominence). Add in details gained from your research of the brand in the appendix. Discuss whether the brand’s Physical Availability is similar globally and if any changes occurred during COVID-19. Repeat this analysis for two other brands and draw on course concepts to explain whether you expect their Physical Availability to be maintained, to have grown or to have declined. Justify your conclusion.